Tuesday, May 5, 2015

Crowdfunding For Women And Similar Opportunities

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By Alta Alexander


Men and women alike often have great ideas for a product or service. Crowdfunding for women websites now offer women the ability to support one another through establishing various campaigns oriented toward funding a product or service. Generally, these small business applications, products and services sit on shelves and never see the light of day. So, while men often succeed through more traditional channels, women now have a chance at establishing a business, product or service without discrimination or degradation from businesses who only support men in these areas.

As the ideology behind the process is fairly new, there is a lot to be learned. As such, both men and women are now providing presentations and workshops related to this new aspect of funding a project. One of the best ways to learn about this new process is to review a number of campaigns and projects. Some of which can be found on websites like Kickstarter, Pine Alley and others which host projects desiring financial support.

Pine Alley and other similar sites have succeeded at a rate almost double the average of the industry as a whole. While other sites have similar success, Pine Valley is one of a kind in its development, funding and deployment. While the internet is not available in all areas, there are a number of different areas of the world in which these websites are viewed. Ultimately adding to the success rate of those whom have the knowledge and skill base to run a successful campaign.

While these women oriented sites only accept projects posted and managed by women, men and women alike can provide funding, at least on the majority of sites. While men are welcome to participate, most often it is women supporting women which create the most successful outcome.

Whether a dedicated site or one which allows posting and funding by all genders, most offer a clear plan. A plan generally includes step by step instructions from start up through completion of a campaign. A campaign is considered complete once it has been funded and the product or service has been made readily available to the public.

As these sites also benefit financially, most are happy to share information. A number offer tips and tricks on how to raise money by using the best tools available. These tools generally assist in set-up, management and completion. One important aspect of any campaign or project is that the individual have a great deal of knowledge related to the product or service to be funded.

Otherwise, the campaign or project while possibly obtaining funding may hit a roadblock. If this happens, then most often all monies obtained up to that point and time must be returned to each provider. Although, while most sites require this to be the case, there are a few which will allow the monies to stay in escrow while the individual obtains the necessary knowledge to complete a project.

For those who are not internet savvy and wish to look towards more traditional funding, the option of seeking traditional funding still remains. Although, individuals may want to look toward shows like Shark Tank, or a private investor rather than going through a bank or credit union. For one thing, the interest and percentage of applicable fees is much greater with banks and credit unions than with private individuals or opportunities which allow the individual to share a percentage of the business rather than impose interest over time.




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