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The speediest and cheapest method for small businesses to build their own mobile apps is to search for a tool that allows for the use of a proven mobile application building platform. There is no need to learn complicated coding to develop apps these days. All one really needs is to find the right tool, which ideally should also be free. These app building free tools exists and one can find them by searching online. The benefit is that they allow one to create beautiful mobile apps and mobile websites with zero programming knowledge needed and they come risk free with 100% satisfaction guaranteed.
If you choose to build your mobile app making use of these tools, make certain that the device will permit you to choose a variety of design templates, for instance if you are constructing mobile apps for dining establishments or mobile apps for fitness centers, for legal representatives, real estate representatives and loan brokers, there are design templates that help with and accelerate the mobile app development. Make sure that the tools permits you to quickly develop, modify and manage your mobile app online and that the procedure does not take days to finish but can be done in hours utilizing a drag-and-drop menu.
Another function to look for when building your mobile app for your business is to use a content management system that allows for beautiful app design, customization, and functionality across a broad range of mobile devices without any programming knowledge needed. A content management tool allows you to update your app content or appearance whenever you'd like and to modify everything inside your app without having to send your app to the app store for a lengthy update period.
When deciding which mobile app development service you want to use, make sure that it provides with a scalable and reliable mobile app cloud hosting that uses the latest in data hosting technology with preferably 99.9% uptime for your mobile apps. The data encryption technology and data backups should be the latest in the market. Data backup should be performed daily, weekly, and monthly to ensure your data is never lost while using the service.
Since you will be design your business app, you want to get the help you need when you need it. So, make sure that the service offers hundreds of tutorial articles and videos that document every part of building the app. Preferably find live and recorded webinars on how to build beautiful mobile apps and use help articles if your prefer them over videos.
If you decide to use a 3rd party app design tool, get the guarantee that the tool give you the ability to add all the app functions that will let your users, i.e. your consumers to make use of the app to its complete capacity. These functions should consist of but should not be limited to: food purchasing, shopping cart, loyalty programs, third party website integration, push alerts, GPS directions, one touch calling, tell-a-friend, reservations, news feed, podcasts, videos and much more.
And the most important feature that you want your app to have is push notifications that will allow you to send messages directly to your customers smart phones to inform customers on business events and specials, update customers on new app content, send special offers and coupons, and send actionable messages. These push notes should be included free and be unlimited in number. These push notes should encourage your clients to visit your place of business more often. The service should also allow you to send geo-location enabled messages.
Finally, what you should to look for when developing your own app is a solid analytics function. The analytics should give you al the app insights from the number of app downloads, to when your users utilize your app, which platform is the most popular (Apple or Android), and which tabs or pages are most visited. In addition, the platform you use to develop your company app must enable you to track dollars from products sold, dollars from food orders, manage scheduled consultations, and lastly to understand your app's ROI.
A few words on Mobile Marketing
Mobile marketing is one of the latest and greatest methods of advertising for business of many kinds. If it is done correctly, it can really increase the traffic to a website or number of customers to a store. Use the following tips to help you incorporate mobile marketing into your marketing plan.
Work on your message composition. You can only use 160 characters, so be concise, but clear. Short cuts or "text speak" is acceptable when text messaging. Your opt-out message can include that kind of message, too. You can save characters this way. You can get some good ideas from some translators.
Focus on relevance and timeliness when planning your mobile marketing campaign. Messages received in this format should be brief bursts of information that can be immediately applied. For example, rather than messaging about a sale scheduled weeks in advance, send a reminder shortly before opening hours or provide information not previously available like a change in speaker.
Integrate your mobile marketing efforts with your other marketing plans. By having mobile marketing blended with online or print marketing, you present a consistent message to your customer or client base. At the same time, allowing your customers to perform the same activities via multiple channels such as mobile applications or web sites further increases the value of your customer interactions.
Enhance your text messages with other forms of communication. Make use of multi-channel marketing. One form communication isn't enough for today's audience. Each style of communication has its own set of pros and cons. This is why it is best to use more than one. Try sending direct mail, e-mail and a text right before something important happens.
Take the tips that you have learned through this article and apply them to your marketing plan. Your business is sure to benefit from the time and the energy that you put into your mobile marketing campaign. Keep with your plan and you are sure to see the results you seek.
If you choose to build your mobile app making use of these tools, make certain that the device will permit you to choose a variety of design templates, for instance if you are constructing mobile apps for dining establishments or mobile apps for fitness centers, for legal representatives, real estate representatives and loan brokers, there are design templates that help with and accelerate the mobile app development. Make sure that the tools permits you to quickly develop, modify and manage your mobile app online and that the procedure does not take days to finish but can be done in hours utilizing a drag-and-drop menu.
Another function to look for when building your mobile app for your business is to use a content management system that allows for beautiful app design, customization, and functionality across a broad range of mobile devices without any programming knowledge needed. A content management tool allows you to update your app content or appearance whenever you'd like and to modify everything inside your app without having to send your app to the app store for a lengthy update period.
When deciding which mobile app development service you want to use, make sure that it provides with a scalable and reliable mobile app cloud hosting that uses the latest in data hosting technology with preferably 99.9% uptime for your mobile apps. The data encryption technology and data backups should be the latest in the market. Data backup should be performed daily, weekly, and monthly to ensure your data is never lost while using the service.
Since you will be design your business app, you want to get the help you need when you need it. So, make sure that the service offers hundreds of tutorial articles and videos that document every part of building the app. Preferably find live and recorded webinars on how to build beautiful mobile apps and use help articles if your prefer them over videos.
If you decide to use a 3rd party app design tool, get the guarantee that the tool give you the ability to add all the app functions that will let your users, i.e. your consumers to make use of the app to its complete capacity. These functions should consist of but should not be limited to: food purchasing, shopping cart, loyalty programs, third party website integration, push alerts, GPS directions, one touch calling, tell-a-friend, reservations, news feed, podcasts, videos and much more.
And the most important feature that you want your app to have is push notifications that will allow you to send messages directly to your customers smart phones to inform customers on business events and specials, update customers on new app content, send special offers and coupons, and send actionable messages. These push notes should be included free and be unlimited in number. These push notes should encourage your clients to visit your place of business more often. The service should also allow you to send geo-location enabled messages.
Finally, what you should to look for when developing your own app is a solid analytics function. The analytics should give you al the app insights from the number of app downloads, to when your users utilize your app, which platform is the most popular (Apple or Android), and which tabs or pages are most visited. In addition, the platform you use to develop your company app must enable you to track dollars from products sold, dollars from food orders, manage scheduled consultations, and lastly to understand your app's ROI.
A few words on Mobile Marketing
Mobile marketing is one of the latest and greatest methods of advertising for business of many kinds. If it is done correctly, it can really increase the traffic to a website or number of customers to a store. Use the following tips to help you incorporate mobile marketing into your marketing plan.
Work on your message composition. You can only use 160 characters, so be concise, but clear. Short cuts or "text speak" is acceptable when text messaging. Your opt-out message can include that kind of message, too. You can save characters this way. You can get some good ideas from some translators.
Focus on relevance and timeliness when planning your mobile marketing campaign. Messages received in this format should be brief bursts of information that can be immediately applied. For example, rather than messaging about a sale scheduled weeks in advance, send a reminder shortly before opening hours or provide information not previously available like a change in speaker.
Integrate your mobile marketing efforts with your other marketing plans. By having mobile marketing blended with online or print marketing, you present a consistent message to your customer or client base. At the same time, allowing your customers to perform the same activities via multiple channels such as mobile applications or web sites further increases the value of your customer interactions.
Enhance your text messages with other forms of communication. Make use of multi-channel marketing. One form communication isn't enough for today's audience. Each style of communication has its own set of pros and cons. This is why it is best to use more than one. Try sending direct mail, e-mail and a text right before something important happens.
Take the tips that you have learned through this article and apply them to your marketing plan. Your business is sure to benefit from the time and the energy that you put into your mobile marketing campaign. Keep with your plan and you are sure to see the results you seek.
About the Author:
MobileApp4Biz has just developed a new tool that gives business owners the ability to design and develop their best business apps for free starting from their website or their Facebook page. Check us out at mobileapp4biz.com to help you with your mobile marketing needs.
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